Competitive Landscape. Based on the volatile nature of the business world where companies represent a competition to others this analysis helps to establish a new mind set which facilitates the creation of strategic competitiveness. Competitive landscape is a business analysis method that identifies direct or indirect competitors to help comprehend their mission vision core values niche market strengths and weaknesses.
Competitive landscape is a business analysis method that identifies direct or indirect competitors to help comprehend their mission vision core values niche market strengths and weaknesses. Based on the volatile nature of the business world where companies represent a competition to others this analysis helps to establish a new mind set which facilitates the creation of strategic competitiveness. A competitive landscape is a complete description of competitors and their relative position at a particular market.
It is a strategic marketing concept that applies to the conditions of competition and rivalry that a company and its products have to face at the market they are part of.
The analysis of the competitive landscape attempts to identify and understand the drivers and contextual elements that facilitate the evolution of competitiveness. Competitive landscape is a business analysis method that identifies direct or indirect competitors to help comprehend their mission vision core values niche market strengths and weaknesses. It is a strategic marketing concept that applies to the conditions of competition and rivalry that a company and its products have to face at the market they are part of. The competitive landscape refers to the context in which competitiveness arises.